Job DescriptionResponsibility: N
- Set up and manage the social media accounts for a fashion and lifestyle brand. Implement the social media strategies for building brand awareness, and generating inbound traffic along with product adoption. N
- Ensure relevant and engaging text, image, and video content for social media accounts. N
- Benchmark current trends across social media and create relevant content for the brand. N
- Organize and participate in events to build community and boost brand awareness. N
- Coordinate with Marketing, PR, and Communications teams to ensure brand consistency. N
- Build relationships with customers, potential customers, industry professionals, and journalists. N
- Identify and build relationships with relevant influencers and agencies N
- Create Influencer collaboration strategies that align with the brand vision N
- Negotiate, manage deliverables, and ensure smooth collaboration with influencers N




- Oversee influencer campaigns from ideation to execution. N
- Monitor influencer content and measure its impact on brand awareness, engagement, and conversions N
- Build and nurture relationships with the online community through active engagement and responding to comments and messages N
- Facilitate and encourage user-generated content and brand advocacy among followers N
- Collaborate with the creative team to develop and shoot engaging, on-brand content. N
- Write copy for social posts and ensure consistent brand voice across all platforms. NGood to haven:
- Prior 2-4 years of relevant social media management experience N.
- Passionate about Fashion and Beauty Category N.
- Experience working with marketing/media agencies N.
- Robust understanding of SEO, Google analytics, Web analytics N.

📌 Social Media And Influencer Marketer (Vasanthanagar)
🏢 PeopleGene
📍 Vasanthanagar