Overview

Accelerate PepsiCo business growth and efficiency by leading the S&T; insights team supporting Middle East, Pakistan and Egypt foods, responsible for:
- Business Intelligence (creating/updating dashboards, delivering periodic and on-demand performance reviews, and addressing ad-hoc requests based on internal and external data sources)
- Consumer Insights (provide data and analysis support leveraging consumer tools such as BMS, ADA, Social Listening etc.)
- Advanced Analytics (deployment, scaling, development, and enhancement of statistical models to address key business questions: (market structure, innovation forecasting, drivers analyses, category growth forecasts, etc.); and
- Data Governance & Asset Management (vendor management for external/syndicated data; external syndicated data quality, delivery, organization, and accessibility; asset tagging & hosting; and managing tools and assets, including digital assets – e.g. graphics database, etc.)

Responsibilities
- Play the role of gatekeeper of all PepsiCo KSA/Egypt/Gulf/Pak market (Internal & external ) data,



leading the agenda with key suppliers and maintaining alignment among Global and Local needs for that subject.
- Ensure that all PepsiCo´s market data is reliable in terms of quality and timing.
- Lead the Market analysis for each BU, category and brand across sector, answering main key business questions with data visualization, reporting and descriptive analysis.
- Lead and develop visualization capability across sector and categories enhancing report automation and interactive dashboards generation across sector and categories
- Automated and enhanced visualization capability across sector evolving from static reports in excel to interactive dashboards on Tableau software
- Lead annual negotiation process with Nielsen, Global Data, Kantar across BU for Foods categories
- Lead the integration and recommendation of holistic solutions to key business questions based on market dynamics, macroeconom

📌 Consumer & Shop Insights Manager (Hyderabad)
🏢 PepsiCo
📍 Hyderabad