25 Aug
|
HealthAsyst®
|
Bengaluru
25 Aug
HealthAsyst®
Bengaluru
Role Summary
HealthAsyst is a leading technology company based out of Bangalore India focusing on the US healthcare market with a product and services portfolio. The IT Services division works with leading ISVs, Medical Clearing Houses, Payment Solution Providers and Medical Device Manufacturers to overcome their challenges in product engineering, maintenance, quality assurance, mobile application development and integration. The product division of HealthAsyst partners with leading EHR and PMS vendors to provide cutting-edge SaaS patient engagement solutions to provider groups in the US market.
This is an experienced role in the marketing team where the individual will focus on the full lifecycle of our outbound lead generation programs. You’ll work closely with the Product Marketing, Sales, Customer Success, and leadership to execute campaigns across events, webinars, outbound programs, and marketing channels. The ideal candidate is hands-on, organized, data-driven, and comfortable managing multiple programs and marketing tools simultaneously.
Lead Generation
Conduct market,
competitive, and prospect research to identify relevant opportunities for demand generation and ABM campaigns.
Develop and execute multi-touch outbound campaigns across email and other relevant channels to generate qualified engagement and sales meetings.
Create personalized messaging and sequences aligned to target personas, accounts, industry challenges, and campaign objectives.
Monitor campaign performance, including deliverability, opens, replies, positive responses, meetings, and conversion rates, and continuously optimize campaigns.
Work closely with Sales to ensure timely follow-up on campaign responses and qualified leads.
Event Management
Research and evaluate relevant industry conferences, trade shows, associations, and other events based on our ICP, target market, audience quality, and business objectives.
Webinar Management
Plan webinar topics and calendars in partnership w
📌 Marketing Executive (Bengaluru)
🏢 HealthAsyst®
📍 Bengaluru