Company Description Kaydot is India’s first built-in shapewear apparel brand, designed to eliminate the need for bras, shapewear, and other inner garments. Inspired by thousands of real conversations, the brand focuses on creating clothing that fits well, feels comfortable, and suits real bodies rather than just models. Kaydot’s mission is to help individuals across sizes XS to 4XL feel confident, visible, and celebrated.
Role Description The Performance Marketing Associate is a full-time role based in South Delhi with a hybrid work model, allowing some work-from-home flexibility. This role involves planning, executing, and optimizing digital marketing campaigns across paid and organic channels to drive brand awareness, traffic, and conversions. The associate will analyze campaign performance data, generate insights, and recommend actions to improve ROI and customer acquisition. Day-to-day responsibilities include collaborating with the marketing and sales teams on performance goals, conducting market and audience research, managing agency or vendor relationships,
and coordinating campaign timelines and budgets. The role also includes preparing regular performance reports and contributing ideas to enhance Kaydot’s online presence and growth strategy.
Qualifications
Solid communication skills, including clear written and verbal communication and stakeholder coordination.
Ability to conduct market research, analyze consumer behavior, and interpret data to inform campaign strategy.
Experience in sales or performance-focused roles, with an understanding of funnels, conversion metrics, and revenue impact.
Marketing skills related to digital channels, paid media, and performance marketing techniques.
Project management abilities to plan, prioritize, and execute multiple campaigns and initiatives on time.
Comfort working in a hybrid environment in South Delhi, with the ability to collaborate in-person and remotely.
Proficiency with analytics and advertising tools (e.g.,
📌 Performance Marketing Associate (India)
🏢 Kaydot
📍 India