25 Aug
|
Navi
|
Bengaluru
Location: Bangalore
About the Team
The Marketing and Growth team at Navi drives user acquisition and retention by building a strong brand presence and executing data-driven campaigns. They work cross-functionally with business, product, and analytics teams to expand the customer base and increase revenue. The team drives growth through targeted messaging, performance marketing, strategic partnerships, effective use of social media, impactful brand campaigns, and storytelling to build loyalty.
About the Role
This role offers an exciting opportunity to shape and elevate brand communication by crafting compelling narratives that resonate with customers. It sits at the intersection of creativity and strategy, contributing directly to the digital customer experience while aligning with broader business goals. Ideal for someone passionate about storytelling and brand voice, the role is central to driving impactful content across multiple touchpoints in a fast-paced, team-oriented environment.
What We Expect From You
Craft clear, relatable content that stays fresh and true to brand values.
Ensure every piece reflects quality, clarity, and intent.
Break down briefs to shape stories that resonate with real audiences. Translate requirements into messaging that feels meaningful.
Edit with precision to keep every word sharp, concise, and effective. Maintain engagement without losing substance or depth.
Collaborate with design and product teams to turn insights into action. Align messaging with user needs and business goals.
Think from the user’s perspective to create cohesive, audience-first content. Ensure consistency and relevance across all touchpoints.
Plan and produce content for push, app, social, and CRM channels. Adapt messaging to fit each format’s purpose and context.
Leverage data and consumer insights to inform strategy and refine narratives. Use evidence to guide creative decisions and measure impact.
Identify friction points in the user journey and address them
📌 Associate Manager (Bengaluru)
🏢 Navi
📍 Bengaluru