Company Description

Blue is a collaborative media and communications organization built around the idea of “One House.

Multiple

Voices.” The company brings together diverse perspectives to create unified, impactful narratives across digital channels. Team members work closely across disciplines to develop content that is consistent with Blue’s brand values while reflecting different viewpoints and experiences. Blue emphasizes creativity, inclusivity, and strategic thinking in all campaigns. The environment is fast-paced, supportive, and focused on amplifying meaningful stories to broad audiences.

Role Description

This is a full-time remote role for a Social Media Manager.

The Social Media

Manager will plan, create, and publish content across social platforms, ensuring alignment with Blue’s brand voice and campaign objectives. Day-to-day responsibilities include managing social media calendars, writing and editing posts, monitoring engagement, and optimizing content using social media best practices. The role also involves coordinating with internal stakeholders to develop content strategies, analyzing performance metrics, and adjusting campaigns to improve reach and impact.





The Social Media

Manager will respond to audience interactions, support community management, and stay current on platform trends and innovations.

Qualifications

- Robust social media marketing skills, including campaign planning and platform-specific execution.
- Excellent communication and writing abilities for clear, engaging, and brand-aligned messaging.
- Experience with content strategy and social media optimization (SMO) to increase reach and engagement.
- Proficiency with social media analytics tools and familiarity with major platforms (e.g., Instagram, X/Twitter, Facebook, LinkedIn, TikTok).
- Ability to work independently in a remote environment, manage multiple projects, and meet deadlines.
- Collaborative mindset and comfort working with diverse teams and perspectives.
- Previous experience in social media management or digital marketing; experience in media or communications-focused organizations is a plus.
- Bachelor’s degree in Marketing, Communications, Media Studies, or a related field, or equivalent practical experience.

📌 Social Media Manager (India)
🏢 Blue
📍 India