Content Creator – Antara Haus Design Studio

Location: Chennai

Employment Type: Full-time

Department: Marketing & Brand

Brand: Antara Haus

Reporting To: Founder / Marketing Lead

About Antara Haus

Antara Haus is a modern interior design and modular furniture studio focused on creating thoughtfully designed, precisely executed homes.

We work across interior design, modular kitchens, wardrobes, furniture, lighting, materials and allied home solutions. Our brand is built around precision, quality, reliability and value engineering.

We are looking for a creative and hands-on Content Creator who can help bring the Antara Haus brand to life across Instagram, YouTube, Google and other digital platforms.

Role Overview

As a Content Creator, you will be responsible for planning, creating and publishing content that showcases our design work, projects, products, people, processes and brand story.

You will spend significant time both inside the studio and at project sites, capturing content and turning it into engaging short-form videos, photographs, stories and other digital content.

The ideal candidate has a strong visual sense, understands social media trends, can shoot and edit content independently, and is able to identify interesting stories without needing everything to be scripted for them.

Key Responsibilities1. Content Creation

- Plan and create regular content for Instagram, YouTube Shorts, Facebook and other relevant platforms.
- Shoot high-quality Reels, short-form videos, photographs and Stories.
- Capture completed interiors, ongoing projects, design details, materials, hardware, furniture and behind-the-scenes work.
- Document the transformation of spaces from initial site condition to completed project.
- Create content around the Antara Haus design philosophy, processes and craftsmanship.
- Develop educational and informative content around interiors, materials, modular furniture, design decisions, hardware, finishes and home planning.
- Create founder/team-led content where relevant.
- Identify opportunities for spontaneous content during site visits, factory visits and client projects.

1. Video Production & Editing

- Independently shoot video using smartphones and/or cameras.
- Edit short-form videos suitable for Instagram Reels and YouTube Shorts.
- Add appropriate music, transitions, captions, text overlays and voiceovers.
- Develop strong hooks and storytelling structures for short-form content.




- Maintain a consistent visual language aligned with the Antara Haus brand.
- Create before/after, walkthrough, process, educational and behind-the-scenes formats.

1. Social Media Management

- Maintain a monthly content calendar.
- Plan content themes and posting schedules.
- Publish content consistently across relevant platforms.
- Write captions, hooks and calls-to-action.
- Monitor content performance including views, reach, saves, shares, engagement and follower growth.
- Track trends, formats and relevant audio that can be adapted to the Antara Haus brand.
- Continuously experiment with current content formats and improve based on performance.

1. Project & Site Content

- Coordinate with the design and execution teams to identify projects suitable for content.
- Visit project sites to capture progress and completed work.
- Coordinate photography/video shoots around project timelines.
- Capture design details that may not be immediately obvious to a viewer.
- Build a library of high-quality project photographs and videos for future marketing use.

1. Brand Building

- Ensure all content reflects the premium, modern and design-led positioning of Antara Haus.
- Maintain consistency in typography, colours, tone, visual composition and messaging.
- Help develop recurring content series and recognisable content formats.
- Contribute ideas for campaigns, launches, events and showroom content.
- Help position Antara Haus as an authority in thoughtful interior design and modular furniture.

What We Are Looking For
- 1–3 years of experience in content creation, social media, digital marketing, photography/videography or a related field.
- Strong understanding of Instagram and short-form video.
- Good photography and videography skills.
- Comfortable shooting and editing content independently.
- Strong sense of composition, lighting, framing and visual storytelling.
- Familiarity with tools such as CapCut, Premiere Pro, Final Cut Pro, Canva, Lightroom or equivalent.
- Good written communication and caption-writing ability.
- Strong understanding of current social media trends.




- Genuine interest in interior design, architecture, furniture, lifestyle or visual storytelling.
- Willingness to travel locally to project sites and the studio.
- Proactive personality with the ability to spot content opportunities independently.

Good to Have
- Experience working with an interior design, architecture, furniture, lifestyle or premium consumer brand.
- DSLR/mirrorless camera and basic lighting knowledge.
- Experience with Instagram growth and analytics.
- Experience creating talking-head or founder-led content.
- Basic graphic design skills.
- Experience with paid social media campaigns.
- Knowledge of interior design or architecture.
- Ability to create simple motion graphics and animations.

What Success Looks Like Within the first few months, you should be able to:
- Build a consistent and recognisable Antara Haus content style.
- Establish a reliable pipeline of Reels, Stories and project content.
- Turn every suitable project into a meaningful content opportunity.
- Significantly improve the quality and consistency of our social media presence.
- Grow organic reach and engagement.
- Build a strong library of professional project photography and video.
- Help generate enquiries and brand awareness through content.

Key Performance Indicators Performance will be evaluated based on:
- Consistency and quality of content produced.
- Number of high-quality Reels and posts produced.
- Organic reach and engagement.
- Growth in relevant followers.
- Saves, shares and enquiries generated through content.
- Quality of project documentation.
- Ability to independently identify and execute content opportunities.
- Improvement in overall brand visibility and content quality.

Important This is a hands-on creative role.

We are not looking for someone who simply takes instructions, posts Canva graphics and manages a content calendar.

We are looking for someone who can walk into a completed kitchen, project site or factory, see the story, capture it well and turn it into content that people want to watch.

If you are passionate about design, visual storytelling and building brands through content, this role gives you the opportunity to play a significant role in building the Antara Haus brand from the ground up.

Portfolio / Instagram / previous work samples are mandatory.

Pay: ₹7,500.00 - ₹20,000.00 per month

Benefits

- Paid time off

Work Location: In person

📌 Social Media Content Creator (Chennai)
🏢 Atelier Tara Private
📍 Chennai