: Senior Creative Strategist

Company: Realatte Ventures

Location: Andheri East, Mumbai

Key Responsibilities:

- Develop creative concepts and campaign strategies for real estate projects and brand launches.
- Ideate and execute visually compelling hoardings, newspaper ads, brochures, standees, banners, and outdoor branding creatives.
- Write engaging ad copies, campaign taglines, and marketing communication content.
- Create concepts and scripts for ad films, promotional shoots, walkthrough videos, and social media campaigns.
- Collaborate closely with graphic designers, video editors, photographers, and performance marketing teams.
- Lead creative brainstorming sessions and present campaign ideas to internal teams and clients.
- Ensure all creatives align with the client’s brand identity, positioning, and target audience.
- Stay updated with market trends, competitor campaigns, and evolving creative formats in the real estate industry.
- Coordinate during shoots for creative direction, mood boards, references, and execution quality.



Work on multiple campaigns simultaneously while maintaining creativity and deadlines.

Requirements:

- 5 years of experience in a Creative Strategist, Creative Copywriter, Brand Strategist, or similar role.
- Prior experience in advertising agencies, branding agencies, or real estate marketing is preferred.
- Strong portfolio showcasing campaign concepts, branding work, print creatives, scripts, or ad campaigns.
- Excellent understanding of visual communication and consumer psychology.
- Robust command over English copywriting and storytelling.
- Ability to think creatively for both online and offline marketing campaigns.
- Knowledge of shoot planning, storyboard creation, and content production workflows.
- Familiarity with design and creative tools is an added advantage.
- Strong communication, presentation, and team collaboration skills.

📌 Senior Creative Strategist (Mumbai)
🏢 Realatte
📍 Mumbai