25 Aug
|
TellMe Digiinfotech Private
|
Pune
25 Aug
TellMe Digiinfotech Private
Pune
Marketing Executive (Growth & Analytics)TellMe Digi Infotech Pvt Ltd | Divya Darshan 360
Job Type: Full-time | Experience: 1-2 years | CTC: ₹3-5 LPA
About UsDivya Darshan 360 brings immersive 360° VR darshan of India's most revered temples to devotees worldwide through our Android app and VR box. We're a small, rapid-moving team where your work shows up in the numbers within days, not quarters.
The RoleYou'll own two numbers: app installs and VR box sales. Everything you do, from ad campaigns to Instagram reels, should move one of them. You'll work directly with the founder, run experiments weekly, and use data, not opinion, to decide what to scale.
What You'll Do
- Campaign Management: Plan and run paid campaigns (Google Ads, Meta) end-to-end: targeting, creatives, budgets, and daily optimization.
- Funnel Tracking: Track the full funnel in GA4 and Firebase (install, activation, retention, and VR box purchase). Report what's working and kill what isn't.
- Content Creation: Create and test ad creatives and organic content (reels, posts, festival campaigns) tailored to a devotional audience.
- Moment Marketing: Build festival-moment marketing calendars (Navratri, Shravan, Diwali) and execute them on time.
- Optimization: Improve conversion on our website and app store listing through copy, creative, and A/B tests.
- User Research:
Talk to users. Turn reviews, comments, and support messages into actionable campaign insights.
What We're Looking For
- 1-2 years in digital marketing, ideally for an app or D2C product.
- Hands-on experience with Google Ads or Meta Ads. You've managed real budgets and can clearly explain what you learned.
- Comfortable using GA4 or similar analytics tools. You can pull your own numbers and tell a clear story with them.
- A genuine creative streak: you can brief a designer effectively and write ad copy that sounds human.
- Fluent in Hindi and English. You understand India's devotional audience, or you are eager to learn.
- A solid bias for action. You'd rather ship a rough test today than a perfect plan next month.
Bonus Points
- Experience marketing to a spiritual, devotional, or Bharat/Tier-2+ audience.
- Proven experience running an e-commerce or lead-gen funnel and successfully improving its conversion rate.
Why Join
- Direct Ownership: Own the growth of a product with real devotion behind it, rather than being just a cog in a 40-person team.
- Agility: Your experiments go live in days, and your dashboards are yours to build.
- Impact: Get a front-row seat to scaling a consumer brand from its early stages.
📌 Growth Marketing Manager — Divya Darshan 360 (Pune)
🏢 TellMe Digiinfotech Private
📍 Pune