25 Aug
|
Venzo Technologies
|
Chennai
25 Aug
Venzo Technologies
Chennai
:
Venzo Technologies is looking for Digital Marketing Executive with 2 to 3 years of experience. Candidate will be involved in AI SEO, Social Media Activities, Performance Marketing, Market Research & Report preparation.
In this role, you'll work closely with our sustainability-focused sub-brand, Kytz Labs , helping businesses build impactful digital experiences through sustainable website development, branding, UI/UX design, SEO, and digital marketing solutions.
Key Responsibilities:
- Optimize websites for AI search engines and answer engines.
- Improve visibility in Google AI Overviews, ChatGPT, Perplexity, Gemini, and similar platforms.
- Keyword research and search-intent analysis.
- Google Search Console and GA4 monitoring.
- Use AI tools for content research, briefs, outlines, and optimization.
- Identify content gaps and topical opportunities.
- Optimize website crawlability, indexability, page speed, and information architecture.
- Measure AI visibility, brand mentions, citations, and share of voice.
- Prepare monthly SEO/AEO/GEO reports.
- Experience with Google Analytics, Google Tag Manager, and Looker Studio.
- Develop monthly social media plans and content calendars.
- Define content themes, campaigns, and posting schedules.
- Understand the target audience and their interests.
- Manage comments, messages, and basic community engagement.
- Support basic Meta advertising campaigns.
- Understand Search, Display, Video, Shopping, Performance Max, and Demand Gen campaigns
Required Skills & Qualifications:
- Education: BE / MCA / MBA or an equivalent degree, with 2 - 3 years of hands-on experience in digital marketing within an IT company.
- GEO, AEO, AI Search Visibility, Entity SEO, Semantic SEO, AI-generated search analysis, LLM-friendly content optimization.
- Google Analytics & Tracking – GA4 Setup, Event Tracking, Conversion Tracking, User Behaviour Analysis, Campaign Performance Analysis and Marketing Attribution.
- Content Marketing – Content Strategy, Topic Clusters, SEO Content, Landing Page Optimization, Content Briefs, AI-assisted Content Creation and Content Optimization.
- Google Ads & PPC – Campaign Setup, Keyword Research, Search Campaigns, Ad Copy, Match Types, Negative Keywords, Audience Targeting, Bidding Strategies, Budget Management, Conversion Tracking and Campaign Optimization.
📌 Digital Marketing Executive (Chennai)
🏢 Venzo Technologies
📍 Chennai