Company Description Kothari IT Services Private Limited is an AI-native technology company that builds software, web, mobile, and custom applications for growing businesses. The organization pairs product development with digital marketing and workflow automation, helping clients scale both their solutions and their reach. Services include AI-driven software development, web and mobile app development, business process automation, performance-focused digital marketing, and IT consulting for digital transformation.

The company emphasizes faster development cycles, transparent communication, and end-to-end ownership from initial discovery to post-launch support. Kothari IT Services is based at DNK Capital, Kondhwa Budruk, Pune 411048.

Role Description This is a full-time, on-site Digital Marketing Executive role based in the Pune Division.

The Digital Marketing

Executive will plan and execute digital marketing campaigns across channels such as search, social media, and email to support product launches and ongoing growth initiatives.

Responsibilities include creating and optimizing online content, managing social media calendars and engagement, tracking campaign performance through web analytics tools, and preparing regular reports on key metrics. The role involves collaborating with product, design, and sales teams to align messaging, refine target audiences,



and support lead generation activities.

The Digital Marketing

Executive will also identify recent digital opportunities, stay updated on industry trends, and contribute to continuous improvement of marketing strategies.

Qualifications

- Candidates should possess strong Marketing skills, including campaign planning, audience targeting, and performance-driven execution.
- Candidates should possess excellent Communication skills for clear messaging, cross-functional collaboration, and stakeholder updates.
- Candidates should possess Social Media Marketing skills, including platform management, content scheduling, and community engagement.
- Candidates should possess Web Content Writing skills to create clear, engaging, and optimized copy for websites, landing pages, and digital campaigns.
- Candidates should possess Web Analytics skills to measure performance, interpret data, and provide actionable insights and recommendations.
- Relevant qualifications such as a degree or certification in Marketing, Digital Marketing, Communications, or a related field are beneficial.
- Experience with SEO/SEM tools, marketing automation platforms, and basic design tools is an advantage.
- Ability to work independently, manage multiple projects, and maintain attention to detail in a fast-paced environment.

📌 Digital Marketing Executive (Pune)
🏢 Kothari IT Services Private
📍 Pune