Job Title: Content Writer

Location: Vidyashilp University, Bengaluru

Reports To: Brand Manager

Job Type: Full time ( 6 days working)

Position Overview

Vidyashilp University is seeking a creative, detail-oriented, and enthusiastic Content Writer to join our Communications & Marketing team. The ideal candidate will have 1–2 years of experience in both long-form and short-form content writing, with a passion for crafting impactful content that connects with a diverse audience—including students, faculty, alumni, and prospective candidates.

The Content Writer will play a key role in developing engaging written materials that consistently reflect the university’s voice, values, and mission across multiple platforms.

Key Responsibilities

Content Creation

- Write and edit a range of content, including blog posts, articles, website copy, social media posts, newsletters, and promotional materials.
- Develop high-quality long-form content such as research-based articles, whitepapers, and feature stories for the university’s blog, website, and publications.
- Craft engaging short-form content for platforms like Facebook, Twitter, LinkedIn, and Instagram to highlight university events, initiatives, and achievements.
- Assist in creating marketing collateral such as brochures, email campaigns, and event flyers.

Research and Ideation

- Conduct in-depth research on industry trends, academic developments, and university-related topics to develop original, insightful content.




- Collaborate with the communications team to brainstorm content ideas aligned with Vidyashilp University’s goals and brand.
- Ensure accuracy and credibility by thoroughly verifying facts and sources.

Brand Voice and Tone

- Maintain a consistent brand voice across all content and communication channels, in line with the university’s mission, vision, and audience.
- Coordinate with content and marketing teams to align writing with overall branding and marketing objectives.

SEO and Content Optimization

- Apply SEO best practices to improve search engine visibility and online reach.
- Optimize content using relevant keywords, metadata, and structured formatting for enhanced readability and performance.

Collaboration and Feedback

- Work closely with faculty, administrators, and departments to gather insights and ensure alignment with institutional messaging.
- Revise content based on feedback from senior team members and subject matter experts.
- Participate in editorial meetings and collaborate with designers, content creators, and marketing specialists to develop multi-platform content.

Required Qualifications:

- Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.
- 1–4 years of experience in content writing (both long-form and short-form).
- Excellent writing skills with strong attention to detail, grammar, and syntax.
- Familiarity with SEO principles and content optimization for search engines.

If you're interested, please send your resume to [email protected]

Regards,

HR Team

Vidyashilp University

📌 Content writer (Bengaluru)
🏢 Vidyashilp University
📍 Bengaluru