Business Development Manager –North India

Company: Solaire

Website: solairefuture.com

Location: North India

Department: Business Development / Sales

Employment Type: Full-Time

Reporting To: VP- Sales

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Position OverviewWe are looking for an energetic and result-oriented Business Development Manager – North India to drive business growth, market expansion and customer acquisition across the North Indian market.

The role will be responsible for developing recent business opportunities, building strong relationships with channel partners, distributors, EPC companies, solar developers and institutional customers, and achieving regional sales and revenue targets.

Key Responsibilities

- Develop and execute the business development strategy for the North India region.
- Identify current markets, customers, distributors, dealers, EPC partners and strategic business opportunities.
- Build and maintain strong relationships with solar EPC companies, system integrators, distributors, channel partners, developers and institutional customers.
- Generate leads, conduct customer meetings and convert opportunities into business.
- Achieve monthly, quarterly and annual sales and revenue targets.
- Develop the distributor and dealer network across assigned states.
- Conduct regular market visits and understand regional market trends, competitor activities and customer requirements.
- Promote Solaire's solar modules, inverters and related solar solutions to prospective customers.
- Prepare commercial proposals, quotations and business presentations in coordination with the internal sales and technical teams.
- Negotiate commercial terms and support closure of high-value business opportunities.
- Track the complete sales cycle from lead generation to order closure and payment collection.




- Coordinate with internal teams including Sales, Technical, Projects, Operations, Finance and Customer Support to ensure smooth execution.
- Maintain an updated sales pipeline and provide regular business forecasts to management.
- Monitor competitor pricing, products, market positioning and customer feedback.
- Identify opportunities for strategic partnerships and large institutional/project-based business.
- Ensure timely collection of receivables and support the finance team in reducing outstanding payments.
- Represent Solaire at industry exhibitions, dealer meets, customer events and solar conferences.
- Travel extensively across North India based on business requirements.

Target MarketThe candidate will be responsible for developing business across key North Indian markets, including:

- Delhi NCR
- Haryana
- Punjab
- Rajasthan
- Uttar Pradesh
- Uttarakhand
- Himachal Pradesh
- Jammu & Kashmir, as applicable

Key Customer Segments

- Solar EPC companies
- Solar distributors and dealers
- Channel partners
- Solar developers
- Commercial & Industrial customers
- Rooftop solar companies
- System integrators
- Institutional customers
- Large project developers
- Government / PSU opportunities, where applicable

Candidate Profile

- Bachelor's degree in Engineering, Business Administration, Marketing, Sales or a related field.
- 3–4 years of experience in business development / sales, preferably in the solar, renewable energy, power electronics,



electrical or related industries.
- Strong understanding of the solar PV industry and market ecosystem.
- Experience in selling solar modules, inverters, EPC solutions or other solar products will be preferred.
- Proven track record of achieving sales and business development targets.
- Strong network among EPCs, distributors, dealers, developers and solar industry stakeholders in North India.
- Excellent communication, negotiation and relationship-management skills.
- Strong commercial understanding and business acumen.
- Willingness to travel extensively across the assigned territory.
- Ability to work independently and build the North India market from the ground up.

Key Performance Indicators (KPIs)

- Regional sales revenue achievement
- New customer acquisition
- Distributor / dealer onboarding
- EPC and strategic partner development
- Sales pipeline generation and conversion
- Monthly and quarterly order booking
- Collection / receivables performance
- Market coverage and customer visits
- Gross margin / contribution
- Customer retention and repeat business

What We Offer

- Opportunity to build and lead business growth in a rapidly expanding solar market.
- Performance-driven compensation and incentives.
- Exposure to solar PV modules, inverter and renewable energy solutions.
- Opportunity to work closely with senior leadership and cross-functional teams.
- Career growth opportunities within Solaire.

Ideal CandidateWe are looking for a high-energy, market-oriented sales professional who can independently develop the North India market, create a strong channel network, build strategic customer relationships and consistently deliver business results. Interested candidates can apply through: [email protected].

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📌 Business Development Manager (Delhi)
🏢 Solaire
📍 Delhi