25 Aug
|
The Brand Balance
|
Jaipur
25 Aug
The Brand Balance
Jaipur
Job Title: Brand & Social Media Manager
Location: Jaipur (On-site, HQ)
Experience: 2–8 years
Salary Bracket: 4-12 LPA, in-hand
About Us
Brand Balance Pvt. Ltd. is a full-service creative and marketing agency working across branding, digital, films, and large-format campaigns for both government and private sector clients. We handle work that actually goes out into the world — launches, on-ground activations, storytelling, and digital ecosystems that need speed, clarity, and solid execution. We value people who take ownership, move fast, and don't need hand-holding.
Role Overview
We're looking for a Brand & Social Media Manager to own the day-to-day brand and social presence of a portfolio of clients across government and consumer categories. You'll sit at the intersection of strategy and execution — shaping how brands sound and look online, running the content engine, and making sure every post, campaign, and asset holds together as one coherent brand.
This is a hands-on, high-ownership role. You'll manage multiple accounts at once, so organisation, judgment, and pace matter as much as creativity.
Key Responsibilities
1. Social Media Management
- Own end-to-end social media for assigned client accounts — strategy, content calendars, scheduling, posting, and community management
- Drive platform-specific content direction across Instagram, LinkedIn, X, YouTube, and Facebook, adapting tone and format to each brand
- Track performance, read the analytics, and translate insight into sharper content and reach
- Stay ahead of trends, formats, and cultural moments — and turn them into relevant, on-brand content quickly
2. Brand & Content
- Maintain brand consistency across every touchpoint — voice,
visual identity, and messaging
- Develop content concepts, campaign ideas, and copy, and brief them clearly to designers and video teams
- Coordinate shoots, reels, and creative production from concept to delivery
- Build and maintain content pipelines so accounts never run dry
3. Client & Campaign Management
- Act as a day-to-day point of contact for assigned clients — understanding their goals and translating them into work
- Plan and run campaigns end-to-end, on time and on brand
- Prepare reports, decks, and updates that clearly show what's working and what's next
4. Cross-team Collaboration
- Work closely with design, film, PR, and strategy teams to deliver integrated campaigns
- Keep projects moving — track deadlines, manage dependencies, and flag risks early
What We're Looking For
- 2–4 years in social media, brand, or digital marketing (agency experience a strong plus)
- Deep, current knowledge of social platforms, trends, algorithms, and audience behaviour
- Strong content instincts — you can conceptualise, write, and brief creative that performs
- Ability to juggle multiple accounts and deadlines without dropping quality
- Comfort reading analytics and using data to make decisions
- Excellent communication skills in English and Hindi (written and spoken)
- A proactive, ownership-driven mindset and sharp attention to detail
What Sets You Apart
- Hands-on content skills — you can shoot, edit, or direct a reel yourself when needed
- Experience across both government/institutional and consumer/D2C brands
- Familiarity with paid social, basic performance marketing, or influencer coordination
- A portfolio showing accounts or campaigns you personally grew
📌 Brand & Social Media Manager (Jaipur)
🏢 The Brand Balance
📍 Jaipur