25 Aug
|
SocioClout - An Integrated Marketing Agency
|
Gurugram
25 Aug
SocioClout - An Integrated Marketing Agency
Gurugram
Role Overview
We are seeking a sharp, highly visual Art Director to own the visual strategy and execution across our brand campaigns and high-volume social content pipeline. You will lead the conceptualization and hands-on design for full-scale brand campaigns while managing a weekly high-output workflow—delivering 5 - 6 multi-slide carousels, 8 -10 high-converting static posts, and overarching campaign identity systems.
The ideal candidate bridges high-level creative direction with fast, precise design execution, turning complex brand briefs into scroll-stopping social and marketing assets.
Key Responsibilities
- Campaign & Brand Direction: Conceptualize, pitch, and execute cohesive visual directions for 360° brand campaigns, brand guidelines, and key marketing initiatives.
- High-Volume Social Output: Lead end-to-end design for social channels, consistently delivering 5–6 carousel posts and 8–10 static posts per week that align with brand guidelines and drive engagement.
- Storyboarding & Art Direction: Direct layout compositions, typography systems, color palettes, visual hierarchies, and photo/video style guides for content creators and junior designers.
- AI & Design Integration: Leverage up-to-date design software alongside AI tools (Midjourney, Photoshop Generative Fill, Firefly)
to speed up asset creation and build high-fidelity visuals from scratch.
- Stakeholder Collaboration: Partner directly with copywriters, creative strategists, and marketing leads to translate campaign briefs into clear visual stories, incorporating feedback rapidly.
Requirements & Qualifications
- Experience: 4 - 5 years of experience in creative art direction and graphic design (creative agency background preferred).
- Design Mastery: Expert level in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and Figma; basic knowledge of motion/After Effects is a plus.
- Social-First Portfolio: Proven track record of designing high-performing social media content, specifically multi-slide educational/promotional carousels and brand performance statics.
- Speed & Precision: Demonstrated ability to manage high-volume deliverables and meet tight deadlines without compromising brand aesthetics.
- Communication: Exceptional communication and presentation skills to justify visual decisions and pitch creative concepts to internal and external stakeholders.
Preferred Attributes
- Strong eye for typography, layout design, grid systems, and color theory.
- Experience working with DTC, e-commerce, or fast-moving consumer brands.
📌 Art Director (Gurugram)
🏢 SocioClout - An Integrated Marketing Agency
📍 Gurugram