Key Responsibilities.

- Manage social media platforms such as Instagram, Facebook, YouTube, and Google Business Profile.
- Develop and execute digital marketing strategies to increase brand awareness and customer enquiries.
- Create and schedule engaging posts, reels, videos, stories, and promotional content.
- Plan and execute paid advertising campaigns through platforms such as Google Ads and Meta Ads.
- Generate quality leads through digital campaigns and monitor lead conversion.
- Coordinate with the sales and telecalling teams for proper lead follow-up.
- Monitor website, social media, and campaign performance.
- Track important metrics such as leads, enquiries, conversions, engagement, reach, and advertising costs.
- Prepare daily, weekly, and monthly digital marketing reports.
- Identify new digital marketing opportunities and competitor activities.
- Coordinate with designers, video editors, and other marketing team members when required.
- Maintain and update Google Business Profile and respond to customer reviews and enquiries.




- Ensure all promotional content follows the company's brand guidelines.
- Conduct market research to understand customer trends and improve campaigns.

Required Skills.

- Basic knowledge of SEO, Google Analytics, and lead-generation strategies.
- Valuable content-writing and communication skills.
- Knowledge of Canva or similar design tools is an advantage.
- Basic understanding of CRM and lead management.
- Strong analytical and reporting skills.
- Creative thinking and problem-solving ability.
- Good knowledge of Social Media Marketing, Google Ads, and Meta Ads
- Ability to work independently and as part of a team.

Qualification & Experience.

- 2-7 years of experience in digital marketing preferred.
- Bachelor's degree in Marketing, Digital Marketing, Business Administration, or a related field.
- Freshers with strong digital marketing knowledge and practical skills may also apply.

Contact : 89254 19191

📌 Digital Marketing Manager (Chennai)
🏢 E-spa International
📍 Chennai