OneMagnify is an AI native, platform-enabled B2B digital agency operating at the intersection of data, technology, and creativity. We help complex organizations drive measurable business outcomes by building smarter customer experiences and delivering highly integrated solutions across digital, media, and technology. By combining deep industry expertise with advanced analytics and artificial intelligence, we enable our clients to make better decisions, move faster, and compete more effectively in dynamic markets.

The Impact You’ll Have:

We are looking for an experienced .NET Senior Backend Developer to design, build, and maintain high-performance digital solutions on the Optimizely platform. You will work as a skilled individual contributor within a collaborative engineering team, leveraging AI-assisted development practices to deliver scalable, cloud-native applications — while working closely with product, design, and fellow engineers to bring complex features to life.

What you’ll do:

- Design, build, and maintain scalable backend services and applications using C# and .NET Core (.NET 8+).
- Develop and enhance Optimizely CMS, Commerce, and DXP solutions, including content models, APIs, middleware, and custom integrations.
- Leverage AI-assisted development tools to improve development velocity, code quality, and engineering efficiency.
- Develop and maintain RESTful and GraphQL APIs supporting front-end teams, third-party platforms, and microservices.
- Collaborate with QA to develop and maintain comprehensive automated testing.
- Participate actively in code reviews, providing thoughtful and constructive feedback to engineering peers.
- Troubleshoot and resolve complex technical issues across backend services and platform integrations.
- Participate in sprint planning, estimation, and technical discovery with cross-functional teams.
- Stay current on emerging technologies, including AI/ML services,



and share relevant knowledge and best practices with the broader team.

What you’ll need:

- Strong experience designing and developing robust, scalable backend solutions using C# and .NET Core (.NET 8+).
- Hands-on experience with Optimizely CMS, Commerce, and/or DXP, including content modeling, APIs, middleware, and custom integrations.
- Experience using AI-assisted development tools such as GitHub Copilot, Vertex Studios, Claude Code Assist, or similar LLM-based development tools.
- Strong understanding of RESTful and GraphQL APIs, including integrations with front-end applications, third-party systems, and microservices.
- Experience working with Microsoft Azure and familiarity with Infrastructure as Code practices using Terraform and/or Bicep.
- Experience developing and maintaining automated unit, integration, and regression tests.
- Strong troubleshooting and problem-solving skills with the ability to diagnose complex backend and platform integration issues.
- Commitment to writing clean, maintainable, well-tested code and following modern software engineering best practices.

Future-Ready Skills (Nice to Have):

- Experience integrating Generative AI or LLM-powered capabilities into enterprise applications, such as intelligent search, content generation, personalization, or conversational experiences.
- Familiarity with Azure AI services, Azure OpenAI, or other cloud-based AI/ML platforms.
- Experience in integrated marketing, digital agency, marketing services, or consulting environments preferred.

Perks

We offer a comprehensive benefits package including Medical Insurance, PF, Gratuity, paid holidays, and more.

We are an equal opportunity employer

We believe that Innovative ideas and solutions start with unique perspectives. That’s why we’re committed to providing every employee a workplace that’s free of discrimination and intolerance. We’re proud to be an equal opportunity employer and actively search for like-minded people to join our team.

📌 Senior .NET Backend Developer (Chennai)
🏢 OneMagnify
📍 Chennai