Role Purpose: The position is responsible for the end-to-end product lifecycle management of assigned cobrand products - from product design, launch and product enhancements.

Role Accountability:
Product Manager:
The product manager would be the "CEO of the product". Like a CEO, the Cobrand Product Manager would set the goals, define success, help motivate teams & would be responsible for the outcome.

Responsibilities:
Manage complete life cycle of assigned cobrand product including launch & set up of new products
Lead P&L; for allocated products in the portfolio & ensuring product profitability
Assess the needs of cardholders, Study market relevance for products, Conduct competitive analysis to identify opportunities & threats and make appropriate changes to the features of assigned products
Work with cobrand partners and collaborate with sales team to grow current accounts. Leverage partner relationships to get exclusive portfolio driven offers to increase customer engagement
Monitor adherence to budgets and key product metrics. Actively participate in internal and external audits




Work closely with the Customer Services team to reduce customer complaints and work towards continuous improvement in customer satisfaction
Scan market on Payment Innovations in the financial services Industry and ability to anticipate impact on card industry

Measures of Success
New account targets
Value Proposition Budget Management
Complaint Management
Product P&L; Management
Product & Relationship Management, facilitate new customer acquisition by aiding Sales team with Marketing support
Process Adherence as per MOU

Technical Skills / Experience / Certifications
Understanding of product P&Ls; and impact of various metrics/parameters on the bottom-line
Knowledge on Consumer and Competition behavior and Credit Card Market Dynamics

Competencies critical to the role
Problem solving
Analytical skills
Functional Acumen
Building Relationship
Teamwork & Collaboration
Negotiation skill

Qualific

📌 Senior Manager (Gurugram)
🏢 Sbi Card
📍 Gurugram