Key Responsibilities
Develop native language content based on audience insights, festivals, culture, and business goals.
Language : Hindi / Bengali / Gujarati / Malayalam / Kannada / Odiya /Telugu / English.
Research and ensure accurate, respectful representation of Hindu rituals, temples, deities, and traditions.
Write Hindi scripts, captions, hooks, headlines, CTAs, festival content, and ad copy.
Own content end-to-end: Ideation Research Copy Brief Production QA Delivery.
Collaborate with designers, video editors, Marketing, and Acquisition teams.
Ensure Hindi quality, cultural sensitivity, brand consistency, and message accuracy.
Create both organic and conversion-focused paid content to drive engagement, retention, and conversions.
Adapt campaigns into natural, culturally relevant Hindi content rather than literal translations.



Role & responsibilities

Preferred candidate profile

Experience in digital marketing, social media or advertising
Experience writing Reels/Shorts scripts
Experience with performance marketing creatives
Understanding of customer personas and consumer psychology
Experience with devotional, spiritual, cultural or religious content
Familiarity with Hindu festivals, mythology, temples and traditions
Experience working with multilingual content teams
Basic understanding of Meta, YouTube and other social platforms
Working knowledge of AI tools for research, ideation and content workflows
Male Is preferred

📌 Creative Content Writer Hyderabad
🏢 Way2News
📍 Hyderabad