Job Role
Digital Marketing Executive

Digital Marketing Campaigns
Plan and execute digital marketing campaigns across social media, Google, and other online platforms.
Develop and implement marketing strategies to increase brand awareness and generate leads.
Monitor campaign performance and optimize campaigns to achieve business objectives.
Manage paid advertising campaigns through Google Ads, Meta Ads, and other platforms.

Social Media Management
Manage and maintain company social media accounts.
Create and publish engaging and relevant social media content.
Coordinate with designers and content creators for marketing materials.
Monitor audience engagement, comments, and campaign performance.
Stay updated with the latest social media trends and marketing practices.

Lead Generation
Generate qualified leads through online marketing activities.
Plan and execute lead-generation campaigns.
Monitor lead quality and campaign conversion rates.
Coordinate with relevant teams for effective lead follow-up.

SEO & Website Management
Improve website visibility and search engine rankings through SEO activities.
Monitor website traffic and user engagement.
Identify opportunities to improve website performance and organic reach.




Use analytics tools to track website and campaign performance.

Email & WhatsApp Marketing
Plan and execute email marketing campaigns.
Manage WhatsApp marketing campaigns for customer engagement and lead generation.
Track campaign responses, engagement, and conversions.
Maintain proper records of marketing campaigns and results.

Market Research & Reporting
Monitor competitors' digital marketing activities.
Track market trends and identify recent digital marketing prospects.
Prepare weekly and monthly digital marketing performance reports.
Analyze campaign data and provide insights for improvement.

Education

Job Requirements
Bachelor's degree in Marketing, Business, or a related field.

Technical Skills
Google Analytics
Digital Marketing Tools
Lead Generation
Email Marketing
WhatsApp Marketing

Additional Skills
Strong communication skills.
Valuable content-writing skills.
Ability to work independently.
Ability to meet deadlines and manage multiple campaigns.
Knowledge of Canva or Photoshop is preferred.
Digital marketing certification is an added advantage.
Experience in lead-generation campaigns is preferred.

📌 Digital Marketing Executive, Sector 36 Chandigarh
🏢 JobTrade
📍 Chandigarh