Department / Division
- Sales & MarketingExternal Interface
- (Enlist external agencies/authorities that you are required to deal with while discharging your duty)- Agencies
- Event Management
- Government/ regulatory bodies
- RetailersSponsorsMinimum Qualification
- (i.e education, training etc.)- Graduate, MBA (Marketing)Minimum Experience
- 3-5 years of experience in retail industry; marketing experience is preferredSpecial Skills/Attributes
- (required for performing the job effectively)- Knowledge of Advertising and PR concepts
- Understanding of designing and outdoor advertising
- Knowledge of brand buildingKnowledge of pricing / budgetingOverall Purpose/Objective

Of the job
- Responsible for creating a brand imagery and communication guideline including creatives, logo,



brand positioning etcKey Responsibilities
- (List major responsibilities, that you have, to achieve the key objectives)- Manage content creation and take ownership for publishing content that showcases thought leadership and sector expertise.
- Build brand awareness and visibility through all PR and social media channels.
- Managing all web content including our website, blogs, social media handles
- Create, manage and implement our overall media (digital and traditional) strategy.
- Plan and execute HSP and Palladium events in coordination with the team members and their guidance

📌 Assistant Manager (Mumbai)
🏢 The Phoenix Mills
📍 Mumbai