Social Media Manager

Experience: 5+ Years

Location: Gurugram

Employment Type: Full time

Industry: Interior / Architecture / Art / Luxury Lifestyle / Design

Job Summary

We are looking for an experienced and creative Social Media Manager with 5+ years of experience to lead and execute the brands social media strategy, content creation and day-to-day digital presence.

The ideal candidate should have strong experience in Instagram management, premium/luxury brand communication, content planning, Reels, photography/video coordination, copywriting, influencer collaborations and social-media analytics.

The candidate must have a solid visual sense and the ability to maintain premium, editorial and art-led brand identity across all social-media platforms.

Key Responsibilities
Create and manage monthly content calendars aligned with product launches, collections, festivals, campaigns and brand priorities.
Plan weekly content across Reels, carousels, static posts and Stories.
Develop creative concepts, references, mood boards, scripts and shot lists.




Maintain premium, sophisticated, editorial and art-led visual language.
Coordinate photoshoots involving products, props, locations, artists, models and production timelines.
Edit Reels, videos and images and prepare layouts, covers, captions and on-screen text.
Write engaging captions, hooks, CTAs, hashtags and product information in brand tone.
Schedule and publish approved content consistently and accurately.
Manage Instagram profile hygiene, including bio, links, highlights, covers, pinned posts and contact details.
Create regular Stories covering processes, styling, current arrivals, launches, press coverage and customer-generated content.
Respond to comments and DMs professionally and redirect genuine sales enquiries to the appropriate team.
Build relationships and engagement with interior designers, architects, stylists, artists, publications and relevant creators.
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