About Us

22Yards is a fast-growing sports-tech company operating premium cricket venues across multiple cities. We are building the future of community sports through technology, infrastructure, tournaments, coaching and digital experiences.

Responsibilities:
- Plan, execute and optimize Meta (Facebook & Instagram) advertising campaigns.
- Manage Google Ads campaigns when required.
- Improve CPL and ROAS.
- Build audience, retargeting and lookalike campaigns.
- Coordinate with designers for creatives.
- Prepare weekly campaign reports.
- Implement WhatsApp automation for lead nurturing.
- Configure Instagram and Facebook automated responses.
- Integrate Meta Lead Forms with CRM and WhatsApp.
- Continuously optimize conversion funnels.

Requirements:
- 3-5 years in Performance Marketing.
- Solid Meta Ads expertise.
- Knowledge of Google Ads.
- Lead generation experience.
- Understanding of Meta Pixel, Conversion API and event tracking.
- Experience with WhatsApp Business automation and CRM integrations.
- Analytical mindset.

Preferred Skills
- GA4
- Google Tag Manager




- Looker Studio
- Zapier/Make
- Startup or sports industry experience

What We Offer
- High ownership
- Career growth
- Fast-paced startup environment

Pay: ₹40,000.00 - ₹50,000.00 per month

Application Question(s):
- . How many years of hands-on experience do you have managing Meta (Facebook & Instagram) Ads?

1. Less than 2 years
2. 2-4 years
3. 4-6 years
4. 6+ years
- 2. What is the highest monthly Meta Ads budget you have personally managed?

1. Less than ₹1 lakh
2. ₹1-5 lakhs
3. ₹5-10 lakhs
4. Above ₹10 lakhs
- 3. Which of the following have you personally implemented?(Select all that apply)

1. Meta Ads
2. Google Ads
3. Meta Pixel & Conversion API
4. WhatsApp Automation
5. CRM Integration
6. Instagram/Facebook Auto Replies
- 4. Briefly describe your best-performing campaign, including the objective, budget, and results (CPL/ROAS).
- 5. Please share your LinkedIn profile and a portfolio, case

📌 Performance Marketing Executive (Perungudi)
🏢 22Yards
📍 Perungudi