Key ResponsibilitiesDigital Marketing & Social Media
Assist in planning and executing digital marketing campaigns across Facebook, Instagram, LinkedIn, Google Ads, and YouTube.
Create and schedule social media posts, reels, stories, and promotional content.
Monitor social media engagement and respond to basic inquiries.
Track campaign performance and prepare reports on key metrics.

Lead Generation & Admissions Support
Assist in managing student leads generated through various marketing channels.
Coordinate with the admissions team to ensure timely follow-up on inquiries.
Maintain and update lead databases and CRM systems.
Support student engagement activities to improve conversion rates.

Content Creation
Create marketing collateral including brochures, emailers, presentations, and promotional material.
Coordinate with faculty and designers for content development.
Assist in writing blogs, newsletters, student success stories, and testimonials.
Ensure marketing content aligns with the institute's brand guidelines.

Events & Promotions
Coordinate webinars,



seminars, open houses, education fairs, and promotional events.
Support event logistics, registrations, and post-event follow-ups.
Assist in developing promotional strategies for recent course launches and batches.

Market Research
Conduct competitor analysis and track market trends in the education and skilled certification space.
Identify opportunities to enhance student outreach and brand visibility.

Administrative Support
Manage marketing documentation and campaign records.
Coordinate with vendors, agencies, and internal stakeholders.
Prepare periodic marketing performance reports.

Desired Skills & Competencies
Strong communication and interpersonal skills.
Positive writing and content creation abilities.
Understanding of social media platforms and digital marketing concepts.
Basic knowledge of Canva, Google Analytics, Meta Business Suite, or similar marketing to

📌 Marketing Assistant Mumbai (India)
🏢 The Commerce Hub
📍 India