Job Role
SEO Executive

Job Description
SEO Strategy & Research:
Conduct keyword research, competitor analysis, and search intent analysis.
Identify relevant keywords and opportunities to improve organic search visibility.
Develop and implement SEO strategies for multiple client websites.
Analyze competitors and identify recent SEO opportunities.

On-Page SEO
Optimize page titles, meta descriptions, headings, and website content.
Improve internal linking and overall content structure.
Optimize content for both traditional search engines and AI-powered search/answer engines.
Ensure website content aligns with search intent and SEO best practices.

Technical SEO
Conduct technical SEO audits and identify website-related issues.
Analyze website structure and recommend improvements.
Work on structured data, schema markup, and entity optimization.
Coordinate with development teams to implement technical SEO recommendations.

Local SEO
Optimize Google Business Profiles for improved local visibility.




Manage local citations and location-specific website pages.
Implement strategies to improve local search rankings and visibility.
Monitor local SEO performance and identify areas for improvement.

Geo & Ai Seo
Work on Generative Engine Optimization (GEO) to improve visibility in AI-powered search results.
Optimize website content for AI search and answer engines.
Explore emerging AI SEO strategies, tools, and platforms.
Stay updated on developments in AI-driven search technology.

Off-Page SEO
Handle relevant off-page SEO activities.
Plan and execute appropriate link-building activities.
Monitor backlink profiles and identify relevant link-building prospects.

SEO Monitoring & Reporting
Monitor keyword rankings and organic traffic.
Track overall SEO performance and project progress.
Use Google Search Console, Google Analytics, and other SEO tools for analysis.
Prepare regular SEO reports for clients and internal teams.
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