Design and publish 1-2 social media posts daily on Instagram and LinkedIn — drone use cases, government projects, agriculture operations, and company updates.
- Create high-quality visual content — posters, banners, reel thumbnails, ad creatives, and short-form videos using Canva and CapCut.
- Write compelling captions, hashtags, blog posts, and post descriptions; assist with content for proposals and presentations.
- Conduct daily LinkedIn outreach — connect with government officials, agri businesses, PSUs, and corporate buyers; send personalised pitch messages.
- Generate and compile leads from LinkedIn, digital campaigns, website forms, and online directories; update CRM and coordinate follow-ups with the sales team.
- Manage WhatsApp Business marketing — share brochures, project videos, and company updates with prospects.
- Monitor and respond to all social media comments and DMs on Instagram and LinkedIn within defined TAT; escalate sales inquiries to the BDM.
- Plan and execute Meta paid ad campaigns — create targeting, manage budget, monitor performance,



and optimise for lead generation.
- Perform weekly SEO tasks — keyword updates, meta descriptions, page ranking checks, and blog optimisation on WordPress.
- Track website inquiry forms; assign qualified leads to the Pre-Sales Executive with complete context.
- Monitor competitor digital activity — posts, ads, campaigns — and share weekly insights with management.
- Collect field photos and videos from the operations team; maintain an organised digital media library.
- Coordinate with external agencies or freelance designers for outsourced creatives — brief, review, and ensure timely delivery.
- Prepare and submit a Daily MIS Report to management — posts published, leads generated, outreach done, and campaign performance.
- Compile and present a Weekly Performance Report — follower growth, reach, engagement rate, ad spend summary, and leads delivered to sales.

Qualification

Bachelor's degree in Marketing, M

📌 Junior Digital Marketing Executive (Mehsana)
🏢 Prime UAV Private
📍 Mehsana