Role Overview

The State Head Sales & Franchise Operations is responsible for leading and managing overall sales performance and franchise operations within the assigned state. The role focuses on achieving sales targets, strengthening franchise relationships, ensuring operational excellence, and driving sustainable business growth in line with company objectives.

Key Responsibilities
Sales & Revenue Management
Achieve state-wise sales targets in line with monthly, quarterly, and annual business plans.
Develop and execute sales strategies to increase market penetration and brand visibility.
Monitor primary and secondary sales performance and take corrective actions where required.
Analyze market trends, competitor activities, and consumer demand to drive growth.
Franchise Management
Oversee end-to-end franchise operations within the state.
Support franchise partners in business planning, sales execution, and operational efficiency.
Ensure adherence to company policies, pricing, branding, and SOPs by all franchise units.




Resolve franchise-related issues and act as the primary escalation point.
Team Leadership & Development
Lead, mentor, and manage Area Sales Managers / Franchise Managers across the state.
Set transparent KPIs, conduct regular performance reviews, and provide ongoing coaching.
Build a high-performing sales and operations team through training and motivation.
Channel & Relationship Management
Maintain robust relationships with franchise partners and key stakeholders.
Provide continuous support on product knowledge, USPs, schemes, and promotions.
Ensure timely product availability and smooth coordination with supply chain teams.
Business Expansion
Identify potential locations and opportunities for new franchise onboarding.
Support franchise expansion and territory development initiatives.
Coordinate with internal teams for smooth launch and stabilization of current franchises.
Operations & Compliance
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📌 State Head Sales Ahmedabad
🏢 SOUTH ASIAN FOODS
📍 Ahmedabad