26 Aug
|
LK Prime Technical
|
Noida
26 Aug
LK Prime Technical
Noida
Role & Responsibilities
Social Media Management: Manage and oversee all company social media handles, including Instagram, YouTube, Facebook, LinkedIn, Telegram and other relevant platforms. Ensure consistent branding, content quality, posting schedules and audience engagement across all channels.
Content Strategy & Planning: Develop and execute a comprehensive social media content strategy aligned with the company's brand, courses, webinars, workshops and marketing objectives.
YouTube SEO & Optimization: Conduct deep-dive research into high-volume, low-competition financial keywords (Nifty 50, Bank Nifty, Global Macro, etc.) in both Hindi and English.
On-Page Optimization: Craft high-CTR titles, keyword-rich descriptions, strategic tags and relevant metadata for every video to maximize reach and discoverability.
Real-Time Optimization: Ability to optimize "Breaking News," market updates and "Live Session" content on the spot to capitalize on real-time market trends and spikes in search volume.
Thumbnail Strategy: Collaborate with designers to create and A/B test compelling thumbnails that increase CTR and stop the scroll, using audience and financial-content psychology.
LinkedIn Management & Marketing: Independently manage the company's LinkedIn presence, including content planning, posting, audience engagement and growth. Develop LinkedIn-specific strategies to increase brand awareness, professional reach, engagement and lead generation.
Instagram, Facebook & Telegram Management: Manage day-to-day content publishing, scheduling, community engagement and growth across Instagram,
Facebook and Telegram.
Community & Audience Engagement: Monitor comments, messages and audience interactions across all platforms and ensure timely and professional responses.
Analytics & Reporting: Use platform analytics and YouTube Analytics to track key metrics such as AVD (Average View Duration), CTR, reach, engagement, follower growth, traffic sources and leads. Provide actionable insights to improve content performance.
Trend & Competitor Research: Stay updated with social media trends, financial-market content trends, competitor strategies and trending topics to identify opportunities for growth.
Cross-Platform Growth: Repurpose and adapt content across different platforms while ensuring each platform receives content optimized for its specific audience and format.
Collaboration: Work closely with the content, design, video editing, sales and marketing teams to execute campaigns and achieve business objectives.
Preferred Candidate Profile
We are seeking a data-driven Social Media Manager with hands-on experience managing and growing multiple social media platforms, preferably in the Financial, Stock Market, Trading, FinTech or Education niche.
The ideal candidate should have a strong understanding of YouTube, Instagram, Facebook, LinkedIn and Telegram, with the ability to create and execute platform-specific strategies that drive reach, engagement, brand awareness and leads.
Key Requirements:
2+ years of relevant experience in Social Media Management, Digital Marketing or Content Marketing.
Proven experience managing multiple social media handles independently.
Strong hands-on experience with LinkedIn management and marketing, including content strategy, posting, engagement and lead generation.
Strong understanding of YouTube SEO, keyword research, titles, descriptions, tags, thumbnails and content optimization.
Experience working with Hindi & English bilingual content is preferred.
Good understanding of stock market, trading and financial terminology will be an advantage.
Ability to understand market trends and convert complex financial topics into engaging social media content.
Strong knowledge of social media analytics, including CTR, reach, engagement, watch time, AVD, follower growth and traffic sources.
Ability to identify trending topics and capitalize on real-time market events, breaking news and financial trends.
Experience in competitor research and identifying recent opportunities for social media growth.
Strong communication, creativity and analytical skills.
Ability to coordinate with content writers, designers, video editors and marketing/sales teams.
Highly proactive, organized and comfortable working in a fast-paced environment..
📌 YouTube SEO & Channel Growth Specialist (Financial & Global Markets) (Noida)
🏢 LK Prime Technical
📍 Noida