26 Aug
|
Lnsel Software
|
Kolkata
26 Aug
Lnsel Software
Kolkata
About the Role
We are looking for a motivated and hands-on SEO Executive with 13 years of experience to join our digital marketing team. The ideal candidate should have experience working in a Digital Marketing Agency and practical knowledge of On-Page SEO, Off-Page SEO, and Technical SEO.
The candidate should be comfortable working with Google Search Console, GA4, GTM, WordPress, Schema Markup, Google Business Profile, and basic website/landing page optimization.
Key Responsibilities
- Execute On-Page, Off-Page, and Technical SEO activities for multiple websites/projects.
- Conduct keyword research and identify relevant keywords for SEO campaigns.
- Optimize website content, headings, URLs, internal links, images, meta titles, and meta descriptions.
- Add and manage website properties in Google Search Console.
- Monitor website performance using Google Analytics 4 (GA4).
- Implement and manage basic tracking through Google Tag Manager (GTM).
- Work with WordPress CMS for website and SEO-related updates.
- Create and publish basic SEO-friendly landing pages independently or coordinate with developers when required.
- Implement and maintain Schema Markup / Structured Data.
- Perform basic technical SEO audits and identify issues related to indexing, crawling, broken links, redirects, page speed, and website structure.
- Handle Off-Page SEO activities, including backlink building, competitor analysis, and link opportunities.
- Optimize Google Business Profiles and support local SEO activities.
- Track keyword rankings, organic traffic, backlinks, and other SEO metrics.
- Prepare regular SEO reports and share performance updates.
- Coordinate with content writers, developers, designers, and other team members for SEO implementation.
Required Skills & Experience
- 1-3 years of hands-on SEO experience.
- Previous experience in a Digital Marketing Agency is mandatory.
- Hands-on experience in:
- On-Page SEO
- Off-Page SEO
- Technical SEO
- Basic to good knowledge of Google Search Console.
- Working knowledge of Google Analytics 4 (GA4).
- Basic working knowledge of Google Tag Manager (GTM).
- Comfortable working with WordPress CMS.
- Ability to create and publish basic SEO-friendly landing pages.
- Ability to write SEO-friendly meta titles and meta descriptions.
- Knowledge of Schema Markup / Structured Data.
- Experience with Google Business Profile optimization.
- Valuable understanding of keyword research, competitor analysis, backlink analysis, and SEO reporting.
- Good analytical and problem-solving skills.
📌 Seo Executive (Kolkata)
🏢 Lnsel Software
📍 Kolkata