Seeking a dynamic Marketing Manager (Agrochemicals) with 58 years of MNC experience to drive product adoption and market share. Requires an M.Sc. in Agriculture/related fields + MBA in Marketing, combined with strong field support collaboration skills.
Key Responsibilities
- Strategic Marketing & Product Growth: Drive pesticide portfolio growth by developing marketing strategies, analyzing competitors, and collaborating with R&D; to launch and promote new products.
- Brand Promotion & Field Execution: Execute campaigns to boost brand visibility, organizing farmer meetings, demonstrations, and trials to showcase product efficacy.
- Sales & Channel Development: Build strong stakeholder relationships with distributors/dealers to drive growth through cutting-edge initiatives.
- Performance & Compliance: Train field staff, track KPIs,
and ensure all marketing activities comply with regulatory and ethical standards.
Education
M.Sc. (Agriculture, Agronomy, Plant Protection, or related) and MBA (Marketing/Business Administration).
Experience
- Marketing professional with 5-8 years in the agrochemical/pesticide industry.
- Specialized in market development, product promotion, and leading team training initiatives within multinational environments.
Skills
- Strong communication and presentation abilities.
- Analytical mindset with proficiency in market research.
- Ability to lead, train, and motivate field staff.
- Knowledge of pesticide regulations and farmer needs.