- Manage a team of channel partners (dealers, distributors) to achieve sales targets and expand the company's presence in the market.
- Develop and execute strategies for primary and secondary sales channels, including general trade and direct-to-consumer sales.
- Build strong relationships with key customers, identifying their needs and preferences to drive business growth.
- Analyze market trends, competitor activity, and customer feedback to optimize channel distribution strategy.
Job Requirements :
- 1-12 years of experience in FMCG industry with expertise in channel sales or related field.
- Solid understanding of dealer network management, distributor handling, and secondary sales principles.
- Proven track record of achieving sales targets through effective relationship-building with customers at all levels.