26 Aug
|
Scaleupally
|
India
Job Information
- Date Opened 17/08/2026
- Job Type Full time
- Industry IT Services
- Work Experience 3 - 6 years
- Salary As per the company norms
- City Noida
- Province Uttar Pradesh
- Country India
- Postal Code 201301
About Us
At ScaleupAlly, we believe that technology improves all aspects of lives. That is why we are geared towards becoming a tech ally of great ideas. The aim is to be the remote in-house tech team of these ideas. We work with Start-ups, Founders, and Leaders around the globe with ideas of Web and App Development, Business Intelligence and Data Visualization. We achieve our aim by building the long-lasting dynamic teams made of the top talent across the globe managed by experienced in-house Technical Leads. At ScaleupAlly, we build, manage and care our distributed teams like no one else. It’s a whole new approach to make you rethink what your idea is capable of.
Job Description
- Own and manage website traffic growth, ensuring consistent improvement in both volume and quality through SEO, content, and social media efforts.
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Work closely with SEO consultants to keep the website aligned with the latest SEO and Generative Engine Optimization (GEO) trends to drive sustained organic traffic.
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Establish a continuous website optimization strategy focused on discover ability, relevance, and user engagement.
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Lead the content strategy framework to ensure all content formats (blogs, pages, e-books, assets) support business and marketing objectives.
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Ensure content direction is aligned with search intent, audience relevance, and brand positioning.
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Manage end-to-end social media execution with a focus on click-throughs and website visits, not just engagement metrics.
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Develop an integrated digital visibility strategy, ensuring consistency across website, content, and social channels.
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Set the strategy for marketing asset readiness and reusability to support scalable and long-term branding efforts.
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Act as a central coordination point between SEO, content, design, and social media functions to ensure all activities contribute directly to website traffic growth.
Requirements
- 4–5 years of B2B IT Services Digital Marketing experience.
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Robust expertise in SEO (technical, transactional content, and organic lead generation)
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Proven experience in conversion funnel optimization and lead qualification
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Hands-on experience with GA4, GTM, conversion tracking, and CRM tools
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Ability to drive revenue-focused growth, not just traffic
Benefits
- Working hours: 10:00 AM – 7:00 PM
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Working days: 5 days a week (plus 1st & 3rd Saturdays working)
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Medical Insurance coverage for employees
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Provident Fund (PF) facility
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Quarterly parties and yearly outings/trips for team bonding
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Regular check-ins with leadership for growth and feedback
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Recognition awards to celebrate high performance
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Fun activities and team engagement sessions throughout the year
📌 Sr. Digital Marketing Specialist (India)
🏢 Scaleupally
📍 India