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Digital Marketing Associate

Job Description

We are looking for a creative and data-driven Digital Marketing Associate to join our marketing team. The ideal candidate will plan, execute, and optimize digital marketing campaigns across various channels including SEO, social media, email, and paid advertising. You will be responsible for driving brand awareness, generating leads, and increasing customer engagement through innovative digital strategies.

Key Responsibilities

- Plan and execute comprehensive SEO, SMM, and SEM campaigns.
- Manage Google Ads, Facebook Ads, and other PPC campaigns with budget optimization.
- Create engaging content strategies for blogs, social media, and email marketing.
- Monitor, analyze, and report campaign performance using Google Analytics and other tools.
- Conduct keyword research, competitor analysis, and market trend research.
- Optimize website content, meta tags, and landing pages for better search rankings.
- Manage social media accounts (Facebook, Instagram, LinkedIn, Twitter) and grow followers.
- Develop and execute email marketing campaigns including newsletters and drip campaigns.
- Collaborate with design and content teams to create marketing collateral.
- Stay updated with the latest digital marketing trends, algorithm changes, and best practices.

Required Skills

- Expertise in SEO (On-page, Off-page, Technical SEO) and keyword research tools.
- Proficiency in SMM platforms (Facebook, Instagram, LinkedIn, YouTube).
- Experience with Google Ads, Google Analytics, and Google Search Console.
- Knowledge of email marketing tools (Mailchimp, Sendinblue, or similar).
- Understanding of content marketing, copywriting, and conversion optimization.




- Familiarity with social media scheduling tools (Hootsuite, Buffer).
- Strong analytical skills to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills.

Preferred Qualifications

- Bachelor's degree in Marketing, Business, Communications, or related field.
- 1-3 years of experience in digital marketing or related roles.
- Certifications in Google Ads, Google Analytics, HubSpot, or Facebook Blueprint.
- Experience with WordPress, basic HTML/CSS, and CRM tools.
- Knowledge of A/B testing, conversion rate optimization (CRO), and UX principles.

Other Details:

- Location: On-site
- Employment Type: Full-Time
- Experience: 1-3 Years

How to Apply

Application Process

Follow these simple steps to apply for your dream job at Travarsa.

1

Send CV

Send updated CV at [email protected]

2

Confirm via WhatsApp

WhatsApp to confirm interview date and venue

3

WhatsApp (No Calls)

Message at +91-XXXXXXXXXX (Strictly No Calls)

4

Interview

Appear with updated CV at given venue

Mandatory Documents

Documents Required

Please carry all below documents to the interview.

Color Passport Size Photograph

Aadhar Card

PAN Card

Educational Certificates

Updated CV / Resume

Sample Work on Drive or File

Previous Experience Letter

Previous Appointment Letter

Letter of Recommendation (Optional)

College NOC (Optional for Internship)

Please Note: We DO NOT provide work from remote and office visit is must.

Office Address

TRAVARSA PRIVATE LIMITED

ANO 717, 7th Floor, ASTRA TOWERS,
Action Area IIC, Newtown, Kolkata, WB, IN 700161

Interview Hours

Monday to Saturday

1:00 PM - 4:00 PM

Email: [email protected]

WhatsApp: +91-XXXXXXXXXX (No Calls)

📌 Digital Marketing Associate (India)
🏢 Travarsa
📍 India