Job Description:

- Develop and execute monthly and weekly social media calendars aligned with

- brand objectives, launches, campaigns, and key moments.

- Manage day-to-day presence across platforms including Instagram, Facebook,

- YouTube, Pinterest, and other relevant channels.

- Conceptualize engaging Reels, static posts, carousels, stories, and social-first

- content in line with Miraggio's brand identity.

- Work closely with the creative, brand, influencer, and marketing teams to develop

- relevant and trend-led content.

- Identify emerging social media trends, formats, sounds, conversations, and

- cultural moments and translate them into brand-relevant content.

- Coordinate with internal and external creative partners, agencies, photographers,

- videographers, and influencers for content production.

- Support product launches, current collection drops, campaigns, festive activations,

- and promotional initiatives through social media.





- Manage the social media community by monitoring comments, DMs, mentions, and

- relevant conversations while maintaining the brand's tone of voice.

- Track social media performance and prepare regular reports covering reach,

- engagement, follower growth, content performance, and other relevant metrics.

- Analyse competitor and category activity to identify opportunities for improving

- Miraggio's social presence.

- Collaborate with the influencer marketing team to support creator-led campaigns,

- product seeding, and social amplification.

- Maintain consistency in brand voice, visual identity, messaging, and content

- quality across platforms.

- Continuously experiment with new content formats and approaches to improve

- engagement and audience growth.

📌 Social Media Executive (Gurugram)
🏢 Acme Services Private
📍 Gurugram