Field Sales Manager – Education Sales (Schools & Colleges) | Delhi NCR
Company: Robocaze
Location: Delhi NCR (with regular field travel across the region)
Employment Type: Full time
Experience: 4-6 years in field/B2B sales (School Supply, EdTech, STEM, robotics, or education products preferred)
CTC : 5-7LPA

About Robocaze
Robocaze is on a mission to make robotics, electronics, and AI learning accessible to students across India. We work with schools, colleges, and educational institutions to bring hands-on robotics kits, learning programs, and innovation lab solutions into classrooms. As we expand our footprint in Delhi NCR, we're looking for a driven Field Sales Manager to lead our on-ground growth in the education sector.

About the Role
As a Field Sales Manager, you will be the face of Robocaze for schools and colleges across Delhi NCR. You'll be responsible for identifying opportunities, building relationships with decision-makers (principals, directors, procurement heads, and college administrators), and closing deals for our robotics kits, AI/ Robotics lab setups, and training programs. This is a high-ownership, target-driven role ideal for someone who enjoys being out in the field and building long-term institutional relationships.

Key Responsibilities
• Drive new business acquisition through pure hunting and outbound sales strategies.
• Identify and target schools, colleges, universities, educational institutions, training organizations, skill-development centers, and other institutional accounts.
• Build and manage a solid sales pipeline from scratch through cold calling, email campaigns, LinkedIn outreach, networking, referrals, events, and direct prospecting.
• Independently generate, qualify,



and nurture leads with minimal reliance on inbound channels.
• Own the complete sales cycle from prospecting and discovery to proposal, negotiation, closure, and account handover.
• Identify key decision-makers and influencers such as principals, directors, deans, heads of departments, procurement teams, lab heads, innovation/STEM coordinators, L&D; heads, and institutional management. • Establish entry points within target accounts and develop multiple relationships to create long-term business opportunities.
• Penetrate large institutional accounts and identify opportunities for cross-selling, upselling, repeat business, and multi-department expansion.
• Understand customer requirements and collaborate with internal technical, product, academic, and marketing teams to design customized learning and technology solutions.
• Prepare and deliver professional presentations, product demonstrations, proposals, quotations, and solution documents.
• Lead commercial negotiations while protecting margins and ensuring profitable business growth. • Consistently achieve and exceed monthly, quarterly, and annual revenue targets.
• Develop long-term relationships with educational institutions and create opportunities for recurring and institutional-level business.
• Track competitor activity, market trends, pricing,



institutional requirements, and emerging opportunities. • Maintain accurate CRM records, sales forecasts, opportunity stages, customer information, and pipeline reports.
• Track key sales metrics including lead generation, meetings, conversion rates, deal value, sales cycle, revenue, and account growth.
• Collaborate closely with procurement, logistics, finance, technical, product, marketing, and customer support teams to ensure smooth execution of institutional orders.
• Represent Robocraze at education conferences, exhibitions, seminars, workshops, institutional events, and business development activities.
• Travel extensively to meet prospective and existing institutional customers as required.
• Support and mentor junior sales team members in prospecting, qualification, solution selling, negotiation, and closing.

Preferred Background Preference will be given to candidates with experience in:
• EdTech
• Educational Technology
• Training & Development
• Learning & Development (L&D;)
• STEM Education
• Robotics & Electronics Education
• Skill Development • Institutional Sales
• B2B Solution Selling • Enterprise Sales
• Technology Products or Solutions Experience selling learning solutions, technology products, training programs, educational infrastructure, STEM/robotics solutions, or related offerings to schools, colleges, universities, training institutes, or enterprises will be a strong advantage.

How to Apply
Interested candidates can apply directly via LinkedIn or send their resume to with the subject line "Field Sales Manager – Delhi NCR."

📌 Field Sales Manager (New Delhi)
🏢 Robocraze
📍 New Delhi