Location: Pune – On-site
Job Type: Full-Time
Working Hours: 9:30 AM – 6:30 PM
Working Days: 6 Days/Week
Experience: 3–5 Years
Experience in Digital Marketing Agency: Preferred

About the Role
As a Senior Performance Marketing Manager, you will be responsible for developing, managing, optimizing, and scaling lead generation and performance marketing campaigns for our company and clients.
You will work closely with clients and internal teams to develop strategies that improve:
Qualified Lead Generation
Lead Quality
CPL & CPA
Conversion Rates
ROAS
Overall Campaign Performance
This is an exciting prospect for someone who enjoys strategy, creativity, analytics, optimization, and business growth.

Key ResponsibilitiesPerformance Marketing
Manage and optimize campaigns across:
Meta Ads – Facebook & Instagram
Google Ads
LinkedIn Ads
Lead Generation Campaigns
Conversion Campaigns
Retargeting Campaigns
Lookalike & Custom Audiences
Performance Max
Search Campaigns
Display & YouTube Ads
Demand Gen Campaigns
B2B Lead Generation
LinkedIn Lead Forms
Sponsored Content




Lead Generation & Growth Strategy
Understand client business objectives and target audiences.
Develop effective customer acquisition strategies.
Build and optimize marketing funnels.
Improve lead quality and conversion journeys.
Identify opportunities to increase qualified leads.
Work with sales teams to improve lead conversion.
Develop scalable strategies for long-term growth.
Creative & Campaign Strategy
Develop new advertising concepts and campaign ideas.
Create effective campaign angles and messaging.
Understand customer psychology and buying behavior.
Work closely with designers and content teams.
Analyze competitor campaigns and market trends.
Develop creative testing strategies.
Continuously test and optimize campaigns.
Client Management
Communicate directly with clients regarding campaign strategy and performance.
Conduct campaign review meetings.
Understand client requirements, products, services, customer

📌 Performance Marketer (Pune)
🏢 Eternal HighTech
📍 Pune