About FanCode
FanCode is India's premier digital sports destination, bringing fans closer to the sports they love through live streaming, stats, commerce, and content across cricket, football, and a wide range of global sporting events.
We're building for the most passionate audience in the world — sports fans — and we're looking for a leader who is one of them.

About the Role
We are looking for a Director – Brand Marketing to own and shape how FanCode shows up as a brand. This is a high-ownership leadership role that spans brand strategy, event marketing, digital and offline campaigns, budgeting, and team leadership.
You'll be the custodian of the FanCode brand and the driving force behind how millions of fans discover and engage with the events we stream.

What You'll Do
Brand Strategy
Define and evolve the overall brand strategy for FanCode — including positioning, voice, identity, and how the brand grows in relevance with sports fans across India.
Event & Property Marketing
Develop and execute brand marketing strategies for all events and properties streamed on FanCode,



ensuring each launch drives awareness, tune-ins, and fan engagement.
Integrated Marketing (Digital + Offline)
Lead FanCode's overall marketing efforts across channels.
Go beyond digital — identify and execute offline marketing opportunities across both ATL (TV, print, OOH, radio) and BTL (on-ground activations, events, partnerships).
Budgeting & Planning
Own the marketing budget end to end — including planning, allocation across brand, performance, content, and product marketing, and continuous optimisation for ROI.
Marketing MIS & Analytics
Build and manage a robust marketing MIS — tracking spends, campaign performance, and key metrics — and use data to inform decisions and report to leadership.
Team Leadership
Lead and mentor a multi-disciplinary team spanning Brand Marketing, Performance Marketing, Content Marketing, and Product Marketing.

Foster a culture of creativity, experimentation, and

📌 Director of Brand Marketing (Mumbai)
🏢 FanCode
📍 Mumbai