Job: Marketing Executive
Company: Alif Cloud IT Consulting
Industry: IT Services and Cybersecurity
Employment Type: Full Time
Experience: 1 to 2 Years
Location: NIBM, Pune
Shift: Evening 4 PM to 1 AM (Monday to Friday)
Salary: Up to 4.5 LPA

ABOUT THE ROLE
We are looking for a creative and hands on Marketing Expert to support our daily marketing activities across multiple accounts.
The role covers content, social media, SEO, AEO, GEO, graphic design, website content, landing pages, research, email marketing and campaign execution.
We are looking for someone who can think creatively, take ownership of tasks, research independently, communicate clearly and work well with the team.
KEY RESPONSIBILITIES
Content & Copywriting
Develop fresh and creative content ideas.
Write social media content for LinkedIn, Instagram and other platforms.
Write blogs and SEO focused articles.
Write website content including homepage, service pages and About Us pages.
Create landing page copy including headlines, sections, value propositions and CTAs.
Write email campaigns and newsletters.




Develop case studies, company profiles, brochures, one pagers and other marketing material.
Write scripts and concepts for short form video content.
Repurpose existing content into different formats.
Create helpful, informative and search focused content for traditional and AI driven search.

Content Research & Competitor Analysis
Research industries, companies, audiences, topics and market trends.
Conduct competitor analysis across websites, social media and content.
Analyse competitor positioning, content strategy and messaging.
Identify content gaps and opportunities.
Research keywords, search intent and relevant topics.
Use research to develop relevant and engaging marketing content.

Social Media Management
Manage day to day social media activities across multiple accounts.
Plan and maintain content calendars.
Schedule and publish content.
Monitor engagement, comments and messages.
Track basic social

📌 Marketing Executive (Pune)
🏢 AlifCloud IT Consulting
📍 Pune