About the Role:
Key Responsibilities:
- Develop and execute strategic PR campaigns for clients across various industries.
- Build and maintain strong relationships with journalists, editors, media houses, and key industry contacts.
- Write and distribute press releases, media pitches, articles, and other communication materials.
- Secure quality media coverage across print, digital, television, and business publications.
- Coordinate and manage press conferences, media interactions, product launches, and corporate events.
- Identify media opportunities and proactively pitch stories to relevant publications.
- Prepare media lists, coverage reports, and campaign performance reports.
- Collaborate with internal teams to ensure effective campaign execution.
- Track media trends, industry developments, and competitor activities.
- Manage multiple client accounts while ensuring timely delivery of PR activities.

Required Qualifications:
Bachelor's degree in Public Relations, Mass Communication, Journalism, Communications, Marketing, or a related field.





Minimum 4 years of experience in a PR agency is mandatory.

Required Skills:
- Public Relations
- Media Relations
- Press Release Writing
- Media Pitching
- Corporate Communications
- Brand Positioning
- Event Management
- Stakeholder Management
- Client Relationship Management
- Storytelling
- Campaign Planning & Execution

Technical Skills:
- Microsoft Office Suite
- Google Workspace
- Skribe

Soft Skills:
- Excellent written and verbal communication
- Strong networking abilities
- Strategic thinking
- Relationship building

Negotiation skills:
- Creativity
- Project management
- Problem-solving
- Time management
- Ability to work in a rapid-paced environment

Preferred Experience:
- Strong network of journalists, editors, media houses, and influencers.
- Proven experience in securing media coverage across national and regional publications.
- Experience handling multiple client accounts simultaneously.
- Excellent presen

📌 Senior PR Specialist (Kolkata)
🏢 Nico Digital
📍 Kolkata