ABOUT US

Who We Are

The White Willow is a bootstrapped, founder-led home comfort and wellness brand established in 2015.

We design and manufacture 200+ products - memory foam pillows, wedge cushions, seat cushions, mattress toppers, and kids' ranges - sold across our own D2C website and all major Indian marketplaces and quick commerce platforms.

At The White Willow, every team member operates like an owner. We move quick, stay close to the details, and hold ourselves to high standards of execution.

This is not a traditional call-centre or basic customer-support role. It sits at the centre of the customer journey - across product enquiries, orders, delivery, complaints, returns, reviews, and customer follow-ups.

What You Will Own

As Customer Experience Executive, your job is to make sure every assigned customer interaction is handled with empathy, accuracy, and follow-through.

You will manage customer conversations across active support channels and coordinate with logistics, warehouse, marketplace, finance, product, quality, and marketing teams.





Your role is to track what is open, follow up on what is pending, escalate what is delayed, document what is important, and close what is assigned.

This is a hands-on customer operations role. You will not only respond to messages or update trackers - you will use them to drive action. If a customer case is assigned to you, you remain responsible until proper closure.

Customer Support Operations
- Respond within defined timelines and communicate clearly, professionally, and empathetically
- Understand the complete customer and order history before responding
- Maintain accurate records of customer conversations, actions, commitments, and next steps
- Follow up on pending cases without waiting for repeated customer reminders
- Escalate sensitive, high-value, or reputation-risk cases to the appropriate manager
- Ensure assigned cases are closed only after the committed action has been completed

Product Enquiries & O

📌 Customer Experience Executive (Vadodara)
🏢 The White Willow
📍 Vadodara