About the Role

You will be responsible for creating engaging social media content, advertising copy, website content, SEO-focused articles, campaign slogans, hoarding captions, and other marketing communications that strengthen brand visibility and drive customer engagement.

Key Responsibilities

Copywriting & Advertising
- Create impactful copy for social media campaigns, advertisements, digital marketing creatives, and promotional materials.
- Develop catchy taglines, slogans, and hoarding/billboard captions in both English and Malayalam.
- Write compelling ad copy for Meta (Facebook & Instagram), Google Ads, YouTube Ads, and other digital platforms.
- Collaborate with designers and marketing teams to create high-performing campaign creatives.

Content Writing
- Develop high-quality website content including homepage content, service pages, landing pages, product descriptions, and company profiles.
- Create engaging blog articles, newsletters, case studies, and marketing materials.
- Ensure content aligns with brand tone, voice, and communication strategy.

SEO Content Development




- Conduct keyword research and create SEO-optimized content.
- Write and optimize blogs, landing pages, and website content for search engine visibility.

Content Strategy
- Develop content calendars and campaign messaging.
- Generate creative ideas for seasonal promotions, branding campaigns, and product launches.
- Stay updated with digital marketing trends, social media trends, and content marketing best practices.

Requirements:
Required Skills:
- 4+ years of experience in Content Writing and Copywriting.
- Proven experience writing for:
- Social Media Posts
- Advertising Campaigns
- Hoardings/Billboards
- Website Content
- SEO Blogs and Articles
- Excellent writing and editing skills in English and Malayalam.
- Robust understanding of content marketing and brand communication.
- Knowledge of SEO principles and keyword optimization.
- Ability to create persuasive, conversion-focuse

📌 Senior SEO Content (Edappally)
🏢 Katic Designs
📍 Edappally