27 Aug
|
Accenture
|
Mumbai
Skill required: Marketing Operations - Hyper Text Markup Language (HTML)
Designation: Content Development Senior Analyst
Qualifications:BE/BTech
Years of Experience:5 to 8 years
What would you do?
Develop, build, and support responsive CRM campaign assets, including emails, landing pages, templates, and personalized customer communications.
Translate campaign requirements and designs into high-quality HTML solutions that support cross-channel marketing initiatives.
Collaborate with campaign, design, data, QA, and project management teams to deliver CRM campaigns within agreed timelines and quality standards.
Ensure all campaign assets are responsive, accessible, optimized, and compatible across major email clients and devices.
Support personalization, dynamic content, and customer journey execution within CRM and marketing automation platforms.
Troubleshoot technical issues related to campaign builds, rendering, personalization, and deployment activities.
Drive adherence to coding standards, development best practices, and campaign governance requirements.
Contribute to continuous improvement initiatives by identifying opportunities to enhance campaign quality, development efficiency, and customer experience
What are we looking for?
Education & Experience:
Bachelor s degree in Computer Science, Information Technology, Engineering, or a related field.
4+ years of experience in HTML Development, Email Development, CRM Campaign Development, or Marketing Technology.
Proven experience developing responsive email templates and campaign assets within a CRM or marketing automation environment.
Solid understanding of email development best practices, personalization techniques, and customer communication channels.
Experience working with cross-functional teams including Marketing, Design, Data, QA, and Project Management.
Ability to manage multiple priorities while maintaining high quality and attention to detail.
Strong ownership mindset, collaboration skills,
📌 Content Development Senior Analyst (Mumbai)
🏢 Accenture
📍 Mumbai