Position
: Social Media Executive

Experience
: 1+ Year

Employment Type
: Full-Time

Department
: Digital Marketing

Salary
: Rs. 10,000-15,000/Monthly

Location
: Navalur

About the Role

We are looking for a creative and enthusiastic Social Media Executive with at least 1 year of experience to manage and grow our clients' social media presence. The ideal candidate should have a positive understanding of social media platforms, content creation, audience engagement, and basic social media analytics.

Key Responsibilities
- Plan, create, and manage content for Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
- Develop and maintain monthly social media content calendars.
- Write engaging captions, post copy, hashtags, and creative content ideas.
- Coordinate with graphic designers, video editors, and content writers to create social media creatives.
- Schedule and publish posts, reels, stories, carousels, and other content formats.
- Monitor social media trends, competitor activities, and industry updates.
- Identify trending topics, sounds, formats,



and content opportunities relevant to the brand.
- Respond to comments, messages, and audience interactions in a timely and professional manner.
- Track social media performance using platform insights and analytics.
- Prepare weekly/monthly social media performance reports with key metrics and insights.
- Suggest new ideas to improve engagement, reach, followers, and overall brand visibility.
- Assist with social media campaigns, influencer collaborations, contests, and promotional activities.
- Work closely with the marketing team to ensure content aligns with overall brand and marketing objectives.

Required Skills
- 1+ year of experience in Social Media Management / Digital Marketing.
- Good understanding of Instagram, Facebook, LinkedIn, and YouTube.
- Strong content writing and communication skills.
- Good knowledge of social media trends and algorithms.
- Ability to create engaging content ideas

📌 Social Media Marketing Executive (Chennai)
🏢 Tectra Technologies
📍 Chennai