27 Aug
|
Simplilearn
|
Bengaluru
27 Aug
Simplilearn
Bengaluru
Senior Manager Content Marketing
Experience: 8–10 years
Location: Bangalore
Reports to: Head - Product Marketing
Team: Manages a team of content writers/executives
Role Summary
We are looking for a Senior Manager – Content Marketing to own content across paid and organic channels —
from high-performing social media ad copy to SEO-driven long-form content and social storytelling. This role
sits at the intersection of brand, performance marketing, and SEO, and requires someone who can write for both
algorithms and audiences, while managing a small team and collaborating across design, performance marketing,
and product teams.
Key Responsibilities
Content Strategy & Execution
- Write high-quality video scripts for ad creatives, reels/shorts, and organic social video — structuring
narratives around solid hooks, pacing, visual direction and clear CTAs suited to each platform (Meta,
YouTube, LinkedIn, Instagram)
- Draft high-conversion ad copy for social media campaigns (Meta, LinkedIn, YouTube) in close
coordination with the performance marketing team
- Write and oversee SEO-optimized long-form content (blogs, landing pages, program pages) aligned to
keyword and search-intent strategy
- Drive organic social content — copy, captions, and content ideas that build brand engagement and
community
Cross-Functional Collaboration
- Partner with performance marketing to translate campaign briefs into ad copy variations for A/B testing,
using performance data (CTR, CPC, engagement) to iterate
- Work with the design team to brief and review creative assets, ensuring copy-visual alignment
- Coordinate with SEO/growth teams on keyword strategy and content structuring
- Liaise with product and sales teams to ensure content accurately reflects program offerings and
messaging
Team & Quality Ownership
- Manage and mentor a team of content writers/executives, setting clear briefs, reviewing output, and
maintaining quality/brand consistency
- Establish and maintain c
📌 Senior Content Marketing Manager (Bengaluru)
🏢 Simplilearn
📍 Bengaluru