27 Aug
|
Apps for Bharat
|
Bengaluru
27 Aug
Apps for Bharat
Bengaluru
Retention Manager Product Growth
Job type: Full Time
Department: Business
Work type: In office
Location: Bangalore Division, Karnataka, India
Location: Bangalore (Office HSR Layout)
Department: CRM / Growth
Experience: 5-8 years
What You Will Own
- Retention Strategy: Build and drive the retention roadmap across new, repeat, dormant and high-value user cohorts.
- User Behaviour Insights: Deep-dive into user behaviour, cohorts, frequency, repeat patterns and LTV to identify the biggest retention opportunities.
- Product-led Retention: Design and scale interventions such as subscriptions, loyalty/reward systems, personalisation, pricing/discounting and repeat-use experiences.
- Experimentation: Build a continuous experimentation pipeline identify hypotheses, define success metrics, launch experiments and measure incremental impact.
- Reactivation Frequency: Identify opportunities to bring dormant users back and increase the frequency of existing users through product and engagement interventions.
- Cross-functional Execution: Partner closely with Product, CRM, Data,
Design and Business teams to take retention initiatives from insight PRD/experiment launch measurement scale.
- Retention Measurement: Build frameworks to understand the impact of retention initiatives on repeat rate, frequency, revenue, contribution margin and LTV.
Key Responsibilities 1. Diagnose Retention Problems
- Analyse retention and repeat behaviour across user, category, product, deity, geography, platform, acquisition source and other relevant dimensions.
- Identify where and why users drop off across their lifecycle.
- Translate data into clear behavioural insights and actionable opportunities.
2. Build Retention Solutions
- Convert insights into product, loyalty, personalisation and lifecycle hypotheses.
- Work with Product and CRM teams to design solutions that address specific user needs and behavioural gaps.
- Prioritise opportunities based on expected user and business impact.
3. R
📌 Retention Manager (Bengaluru)
🏢 Apps for Bharat
📍 Bengaluru