Senior Manager - Marketing Strategy, Automotive & MobilityJob Title: Senior Manager - Marketing Strategy, Automotive & Mobility
Management Level: 6 Senior Manager
Location: Mumbai, Bangalore
Must have skills: Data-driven marketing, Omni-channel marketing activation for clients, Automotive Industry Expertise

Good to have skills: Marketing, Digital Marketing, CRM, MarTech, Analytics, Sales & Aftersales

Job Summary

The Senior Manager position is within the Marketing Transformation vertical driven by key offerings like Transformative Marketing, Martech, Brand & Creative and Scaled Marketing Services enabled by Generative AI and next-gen capabilities.

The individual would work at the heart of top global automotive and mobility clients and would collaborate on cutting-edge projects while bringing in deep industry knowledge and marketing skills. The senior manager may also be asked to work on other projects affiliated with other industries like Consumer Goods & Services, Retail and Travel, Financial Services, Communications, Media & Technology.

Roles & Responsibilities




- Work with leading automotive firms to provide marketing services, define the marketing vision, initiatives, roadmap, and business case to achieve strategic objectives.
- Design marketing strategies, audience/segmentation strategies, personalization and optimization strategies, channel strategies for the client.
- Provide solutions for complex client problems across marketing areas, providing subject matter expertise on respective industry.
- Design acquisition, engagement and retention campaigns.
- Experience in multi-disciplinary design involving channels, people, process, policy, compliance/controls and technology.
- Monitor and analyze market trends, assess competitor''s product and services strategy, to design strategies for the client.
- Shape the operating model and design processes with an understanding of challenges of automotive clients.
- Drive innovation and bring thought leadership to client

📌 ACN MT (Bengaluru)
🏢 Accenture
📍 Bengaluru