Job Description

Marketing Analyst

Position Marketing Analyst (Fresh Postgraduate / 0–1 Year Experience)

Location Work From Home

Employment Type Full-Time

Reports To Program Manager

Experience 0–1 years. Fresh postgraduates with solid analytical and communication skills are encouraged to apply

About the Role

We are looking for a motivated, analytical, and detail-oriented Marketing Analyst to join our team. This role is ideal for fresh postgraduates or candidates with up to 1 year of experience who are passionate about market research, consumer behaviour, product positioning, and digital trends.

The Marketing Analyst will work closely with product managers, UI/UX designers, and business stakeholders to bring a market and end-user perspective to product decisions — through competitor research, customer insight, and product positioning support. Candidates with an understanding of UI/UX principles and emerging technologies such as AI will have an added advantage.

Key Responsibilities

Market & Competitor Research
- Conduct market analysis, competitor benchmarking,



and trend research to inform product and business decisions.
- Track industry trends, emerging technologies, and market dynamics relevant to the product line.
- Research market and packaging trends, positioning strategies, and competitive offerings.

Product Marketing Support
- Understand product features, business value, and customer needs from a marketing perspective.
- Assist in preparing product documentation, presentations, release notes, and customer-facing feature descriptions.
- Support product positioning, feature adoption, and go-to-market messaging.
- Analyze customer feedback and user behaviour to identify marketing opportunities and improvement areas.

User & UX Perspective
- Review application screens, workflows, and user journeys from an end-user and market perspective.
- Provide input on usability and user experience decisions, in partnership with the UI/UX team, informed by competiti

📌 Marketing Analyst (India)
🏢 Leader IT
📍 India