Key Responsibilities

VM Standards Execution
Ensure adherence to VM manuals and seasonal VM dockets across stores
Execute window, focal point, and planogram guidelines consistently
Audit nontrading and visual props for quantity, quality, and standards
Recommend merchandise display solutions during option/SMS shortfalls
Track ROS and optimize displays in consultation with the Regional VM Manager
Conduct competitor analysis and market trend studies to improve conversions
Execute signage placements and formats as per seasonal guidelines
Collaborate with the Marketing team on promotions and campaigns
Introduce regionspecific VM ideas for festivals and special promotions

VM Process Adherence
Analyze basket size and suggest VMled improvements
Audit mannequins and share feedback for corrective actions




Prepare and submit store visit reports within defined timelines
Ensure consistency of VM standards across all stores
Implement styling changes as per defined timelines
Prepare VM expense estimates, take approvals, and maintain expense MIS
Support and train store operations teams on VM and merchandise display standards

New Store Openings
Conduct competitor analysis prior to store launches
Execute recent store VM plans and ensure VM readiness
Ensure adherence to Gantt chart milestones

Vendor Management
Monitor vendor performance on timelines and quality
Support vendor identification and onboarding
Process vendor bills as per SOPs and SLAs

📌 Area Visual Merchandiser (Ahmedabad)
🏢 Lifestyle
📍 Ahmedabad