About Powerdrift

PowerDrift, a new age rich media content creation company under CarDekho Group and Indias favorite auto publication, is looking for a creative writer who aspires to bring unique storytelling to life through a range of platforms. This coveted role, based in Pune, requires an imaginative individual from the world of content to take PD content beyond YouTube and Social Media to OTT and Television across genres of automotive and non automotive content. You are ideal if you are innovative, proactive, and possess excellent leadership, communication, and presentation skills.

Role & responsibilities
- Collaborate with clients to understand their briefs and objectives, translating them into engaging and cutting-edge content solutions.
- Create award winning ideas in the form of branded content concepts and white-label product films that you oversee from production to final edit.
- Ideate on client brand film concepts (DVC, TVC) that are fit for distribution across TV, OTT and Social platforms. Giving brands an edge over competition.




- Develop compelling narratives and content strategies for various platforms, including video scripts, strategic brand solutions and creative concepts.
- Present creative concepts and solutions to clients, e ectively communicating the value and impact of proposed ideas.
- Oversee the entire content creation process, from ideation to deal closure ensuring adherence to timelines and client requirements.
- Provide solutions within budgets to manage client expectations and align with company objectives.
- Stay updated on industry trends, competitor activities, and emerging content formats to continuously improve and innovate PowerDrifts content offerings.
- Willingness to relocate to Pune and travel as required for client meetings, shoots, and projects

Preferred candidate profile
- 5-8 years of relevant work experience in creative writing, preferably in the media and content industry.
- Strong portfolio demonstrating expertise in va

📌 CarDekho Group (Pune)
🏢 Cardekho.com
📍 Pune