27 Aug
|
Unotech Global
|
India
27 Aug
Unotech Global
India
Company Description
Unotech Global is dedicated to solving real-world problems through cutting-edge AI-driven solutions. Our company specializes in Artificial Intelligence applications across various fields, including IoT, Digital Media, Business Intelligence, Marketing & Advertising, and Customer Service. We serve clients ranging from businesses to governments worldwide.
Role Overview
As the Marketplace Performance Manager, you will own the end-to-end strategy and execution for our product listings and paid ads across Amazon (US), Walmart (US) and Google Merchant Center (GMC). Our primary markets are US and Canada. You will be responsible for driving visibility, conversions, and revenue growth by ensuring our listings and campaigns are fully optimized and aligned with platform best practices.
Key Responsibilities
Amazon Listings & Advertising
- Manage and optimize product listings (titles, bullet points, A+ content, backend keywords, etc.)
- Ensure SEO best practices are applied to improve organic visibility
- Plan and execute Amazon Advertising campaigns (Sponsored Products,
Sponsored Brands, Display)
- Analyze ACOS, TACOS, and ROAS to continuously refine ad strategy
- Monitor Buy Box ownership, suppressions, and policy compliance
Walmart Listings & Advertising
- Manage and enhance Walmart product catalog (title, description, attributes, images, etc.)
- Ensure compliance with Walmart’s listing standards and data quality guidelines
- Plan and manage Walmart Connect ad campaigns
- Track and improve ad performance metrics such as CTR, CPC, and ROAS
- Resolve listing errors or suppression issues promptly
Google Merchant Center (GMC)
- Manage product feed submissions via GMC and ensure all items are approved and active
- Troubleshoot and resolve feed errors, policy violations, and disapprovals
- Work with dev/ops to ensure structured data and schema are properly configured
- Collaborate with Google Ads team to ensure feed optimization aligns with campaign goals
R
📌 Marketplace Performance Manager (India)
🏢 Unotech Global
📍 India